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Archive for the ‘Branding & Identity’ Category

Choosing the Right Size Banner for Your Event

Choosing the Right Size Banner for Your Event
If there’s a special event on your horizon, you’re probably planning on posting a promotional banner on a wall, ceiling, booth, tent, nearby fence or elsewhere. But just as there are unlimited applications for banners, so are there an unlimited array of sizes. While it’s unlikely you’ll match a 2015 effort by German soccer team…

Mood Plus Attitude: 2016 Pantone Color of the Year

Mood Plus Attitude: 2016 Pantone Color of the Year
It’s a first! Blending a warm rose tone with a cool tranquil blue, the color pros at Pantone Color Institute have named two shades, Rose Quartz and Serenity, the 2016 Color of the Year. In these uncertain and stressful times, the pairing reflects “. . . connection and wellness as well as a soothing sense…